a few words about
our company
Traffic Management Group
Traffic Management Groupis an Online Marketing Company headquartered out of Phoenix, AZ. Founded in 2010, the Company markets your site to relevant audiences and to put your brand in front of the right people's eyes using best of breed technologies including real-time and turn-based statistical and analytics monitoring, gaming, networking, databases and Java for development and deployment. Current areas of focus are mobile games, as well as expanding the product line and mobile distribution division.
Our technical edge and experience enable us to realize what others consider unattainable; our dedication to our work and uncompromising attitude towards quality and efficiency ensure users that TMG is always synonymous with world-class technology and results. our firm has unique advantages and proprietary methods which allow us to optimize advertising efforts so that our clients achieve top rankings in search engines while maximizing the amount of visibility from their marketing expenses.
Traffic Management Group provides the above fundamental services, evaluations and improvements including month to month reporting of web site rankings, dedicated project management, and client communication. We also work with and improve difficult or highly advanced troubleshooting issues which often arise with larger dynamic or complex web sites. With nearly fifteen years of Internet and software experience under our belts, you can rest assured that we've seen it all. Search engine optimization is a complex process which should be thorough, complete, and taken as seriously as you take your business.
Management Team Profiles
Rich Lloyd is an accomplished executive with over 15 years of experience in Information Technology and Computer Networking. When the Internet began to take root Mr. Lloyd formed the technology focus of the business which is today considered a worldwide leader in its field of search engine optimization, Internet advertising, software development and web design.He has a proven track record in relationship building, vendor management, network operations, colocation and datacenter administration, as well as product methodology and processes, at strategic and tactical levels. Mr. Lloyd has been instrumental in transitioning start-up organizations into highly successful and profitable corporations while maintaining high levels of client satisfaction. His strong management and leadership skills are complimented by an ability to motivate and engage all levels of an organization to maximize productivity and drive positive results. His excellent communication skills and a professional emphasis on building solid vendor, client, and employee relationships make him a highly-effective and successful leader. Mr. Lloyd has a BS degree studies in psychology from Arizona State University.
Our Services
With a combined 20 years internet marketing expertise in producing long term results, we use various methods to market your site to relevant audiences and to put your brand in front of the right peoples eyes. Our internet marketing and search engine optimization company is dedicated to showing you results where it really counts... your bottom line.
SEO
We use the most comprehensive on-page SEO techniques so it can get indexed by search engines, and we also use the most advanced methods to build links from high-value websites. Together, they attract the top search engines to your website and keep them ranking you highly. We've got live examples of how well our clients rank on the top websites.
Search Engine Optimization is the process of "optimizing" web sites for Internet search engines. This process consists of "on-page" elements and "off page" elements; both of which effect how a web site is perceived by search engine ranking "algorithms". These computer algorithms are used by search engines to measure and calculate the relevance and importance of information found ultimately determining where exactly web pages appear on search engines results pages. Search engine results pages are often referred to within the industry as "SERPS".
At TMG, our team uses only the most ethical long-term methods for pushing you to the top - and we're constantly on the cutting edge, thanks to in-house research that constantly innovates new techniques for our clients.
Branding
Of course, even the strongest SEO techniques aren't as effective if the information they find about you isn't complementary. We've heard from so many beleagured business owners plagued by negative reviews online - some are years old, some are because of employees long gone, and some are even from competitors. But with so many options out there, why would any customer looking online take a chance?
We can help. In this decade, SEO isn't just about bumping your own site to the top - it's about controlling the information about you that's available online. Massive Splash can protect your online reputation and deliver the "social proof" of great reviews and feedback. When search engine optimization and reputation management come together, your business has all the tools needed to dominate the competition.
Branding can be seen as the difference between seeing a name and remembering it. It's an incredibly subtle art. In the same way that a written sentence can have different meanings based on the words and punctuation used, a brand can have a different image based on elements like typefaces, colors, and balance. A professional online marketing company will sit down with a business owner and create a brand that matches their goals. A business that wants to present itself as youthful and vibrant might want lower case letters, bright colors, and a thin, expressive font. Those techniques might seem lightweight, however, if used in an industry that needs to communicate stability and power.
The right online marketing company can create your brand, and then make it visible, using a wide variety of methods like PPC, e-mail marketing, and social media to climb to the top of the search engine rankings, and even make an impression in the offline world!
Website Architecture and Design
Design - A memorable, world-class website isn't easy to come by - it takes a steady hand, and one oversight can ruin everything.
But the costs of traditional advertising are increasing all the time. As the economy gets stiffer and more competitive, paying thousands of dollars a year for a space in the Yellow Pages, buying expensive paper displays, and spending countless hours designing flyers, coupons, and newsletters is no longer a viable option.
If you need to cut through a field of options and deliver concrete results, TMG can help. We're a world-class firm that creates iconic, brand defining websites - the kind of stuff that captivates visitors and turns them into customers.
Next, we remember that every element of a client's website, from colors to typefaces, is an extension of their brand identity. Many customers won't ever realize it -- in fact, many web developers never do -- but in the same way that we judge a person at first glance, .customers can judge a website, and the company it represents almost instantly. That's why the team at TMG works with you to build a stunning look for your website. Take a look at our portfolio and you'll see why are designs are simply professional and absolutely stunning.
Finally, we make sure your website is flexible and adaptable. The gears that turn the web are constantly evolving. Part of that is because technology keeps moving forward at a blistering pace, and part of it's because there are so many powerful businesses with a vested interest in controlling the web's future. Whether it's Flash or Silverlight or HTML5, there's always a battle going on in the online marketplace. And it's important to remember that while you have control of your own content, the way that it's presented depends largely on the person visiting your site.
Affiliate Program Management and Outsourcing
We provide full affiliate management services those you're looking to launch a brand new program or have an existing program with thousands of affiliates Affiliate Management Services we offer:
- Recommend/Assist in selecting the proper network and/or affiliate tracking software for your program's launch
- We contract with the affiliates so you just pay a monthly fee rather than having to send hundreds of checks out each week.
- Assist in creating policies for the affiliate program
- Assist in setup of guides/recommendations for affiliates within the system
- Setup/Write all automated emails (welcome to the program, sale approved, etc.)
- Review and Approval of new affiliate applications
- Affiliate Customer Service
- Analyze affiliate activity
- Maintain affiliate contact and promotions
- Create and execute promotional strategies
- Create and execute affiliate promotions (bonuses, contests, etc.)
The primary goal of our affiliate marketing service is to offer a complete affiliate program management system. We specialize in coming up with innovative solutions in order to help our affiliate programs succeed.
Some of our Clients
Questions we can answer
What is SEO? PPC? Conversions? ROI?
SEO - Search Engine Optimization - is the method of getting your website listed higher in Google, Yahoo, or MSN in the natural, or left-column listings.
PPC - Pay Per Click - is the method of paying to be listed in the sponsored listings, or right-hand column results in Google, Yahoo, MSN, and other websites.
Conversions - Conversion Rate - is the percentage of visitors who turn into leads or customers for your business. If 100 visitors come to your site and 2 buy your product then you have a 2% conversion rate. Depending on your business model, a conversion may be a sale, a lead, a phone call, a page view, a sign-up to your newsletter, a download, or some other activity that ultimately will make you money.
ROI - Return on Investment - is the percentage of profit produced by your campaign. Take Profit minus Investment and divide by Investment. For example, if you invest $10,000 and you profit $15,000 then you have a 50% ROI.
Is SEO or PPC right for me?
SEO and PPC are similar in form but very different in execution and results. SEO is great if you are interested in long-term results and a very low price per visitor. However, it can take 6-12 months before you see a positive ROI. The great thing about SEO is that after you rank well, you don't have to spend very much to stay at the top. Your traffic will continue to be significant, but with minimal investment, so your ROI goes way up after about 12 months.
PPC is the best choice if you need results NOW. With PPC, you pay for each click that comes to your site. How much traffic is based directly on how much money you have to spend. It's perfect if you need sales right away. However, as soon as you stop paying then no more traffic comes to your site. The price per visitor to your site varies by industry but is typically about $1. So, if you spend $100 today and $0 tomorrow then you'll get 100 visitors today and 0 tomorrow.
Typically, startup companies that need sales right away are a better fit for PPC. PPC is a great way to test keywords or even test your product's marketability. SEO, on the other hand, is ideal for established businesses that can afford to invest in an SEO campaign for 8-12 months. It is ideal if you want a long-term return on a relatively small investment.
Many clients do both. For example, you might invest half your budget in PPC and half in SEO and gradually decrease the PPC spend as the leads from SEO start to come in.
What's it like doing business with Traffic Management Group?
There are 14 words that embody who we are as a company. They are: commitment, ownership, integrity, excellence, communication, success, education, teamwork, balance, fun, systems, consistency, gratitude, and abundance. You'll discover that communication means a lot to us and that we are profit-focused in everything that we do for you, our client. You will appreciate our proactive communication, our willingness to take responsibility for our work, and the fact that we do exactly what we say we are going to do.
Are you good guys or bad guys?
If this were the old west, we'd be the guys wearing the white hats. In other words, we follow Google's rules for SEO companies. Our clients build their companies based on the sales that our services produce. We work hard to make sure that those revenues will not be wiped out by a search engine banning our clients' site. In fact, no TMG client has ever been penalized or banned from any search engine for any reason.
Have you helped other companies like mine?
Probably. Our client list includes technology companies, online retailers, and national publications. Our client list also includes local realtors, affiliate marketers, and video distribution websites. Each client is unique, but most of them are looking for sales, leads, sign-ups, branding, awareness, or page-views. So, if you're a $10 Billion company or a 2-person firm, chances are we have a solution that would fit your needs.
Do you guarantee your work? I've heard that SEO guarantees are worthless. Why should I trust yours?
Yes, we build a rock-solid guarantee into our SEO contracts that says that you will achieve an improvement in traffic, conversion rates and sales/leads. Can you give examples of keywords that you've achieved top 10 results?
Yes. In order to protect the privacy of our clients, we don't make it available on the website. Instead, email the sales team (sales@trafficmanagementgroup.com) and ask for a results package.
How long have you been in business?
Since 2005. We started as an online company called Method LLC developed in order to help other businesses build and market websites. In 2008, we stopped all web development work and changed our name to Traffic Management Group. We are now exclusively focused on improving our clients rankings in the search engines and other methods of getting long-term traffic results.
What kind of budgets do you work with?
A typical Traffic Management Group client will spend $250-5000 per month on our services, and sometimes an additional amount for paid ads in the search engines. We have plans that go as low as $250 per month for PPC and SEO campaigns. Finally, our consulting is very affordable and cost effective way to get our expertise on your project without making a commitment to a monthly spend.
Contact Us
So how can we help you? Sit down with us - we'll give you a free consultation and let you know how many people are looking for businesses in your field and local area every month, how much time it will take to shoot you to the top, and what techniques we can use to capture leads and turn them into dollars once they funnel onto your page. Fill out our form - we'll give you all the tools you need to take your business to the next level.